Serkan Piantino is an entrepreneur and leader in technology in New York City. Currently, he is Founder and CEO of Spell. Previously he was Founder and Site Director of Facebook New York and Co-Founder of Facebook AI Research. During his 9 years at Facebook, he also designed and led the development of many of Facebook's products and infrastructure including News Feed, Edge Rank, Timeline, and Messenger.
Serkan is an active advocate for the technology industry in New York City, having previously served on Mayor Bloomberg's Council on Technology and Innovation and currently on the boards of Tech:NYC and AFSE. Serkan holds a B.S. in Computer Science from Carnegie Mellon University.
Trey Lawrence has had a diverse background as a technical leader in engineering for the past decade. After originally working in hardware, designing silicon chips, PCBs, and firmware, he changed directions moving into machine learning after recognizing how powerful it can be. Initially building recommendation systems in e-commerce at eBay and Spring, he became increasingly interested in deep learning, eventually building an image classification API and reverse image search engine at Clarifai. Trey holds a B.S. in both Computer Engineering and Physics from Georgia Tech.
Sydney joined Spell as the Business Development Lead. Before, she began her career at Artsy.net. She was the first Social Media Coordinator and helped the team develop its Facebook and Twitter presences. She then moved to the sales team as an SDR and left an AE. Outside of work, Sydney likes to spend her time in Brooklyn people watching, trying new restaurants, going to MNDFL, and taking walks around the neighborhood.
Sam has been working as a design professional for over 10 years, designing for a wide range of mediums,including web, mobile, video, print and television. Her current focus is on building inspiring user experiences in the Machine Learning space at Spell. Prior to taking on her role at Spell, she was a Design Director at Foursquare. She's passionate about helping tech companies discover, innovate, and evolve in the marketplace through creativity and technology.
Jeronimo De Leon has been in tech since the early 2000s with experience in design, UX, development,and product. Experience with working for large corporations such as Time Inc and News Corp, startups, and digital creative agencies and has worked on digital marketing projects that have won international awards. Since 2014 he worked on digital marketing projects for IBM focusing on their Watson, Data Science, Cloud and Developer products. He is passionate about AI and founded Welcome.AI, an AI company market directory.
Noah is the Chief of Staff and a founding member of Spell. Noah oversees operations at Spell including recruiting, culture, office management, operations, communications and day-to-day management. Before working at Spell Noah worked at Facebook-NY running operations for FAIR and Engineering Culture including putting on local Hackathons. Noah is interested in the societal advancement that come from technology like Spell. In his freetime Noah likes to venture around the city on his bike, pet cats & dogs, and see live music.